One of the main reasons for moving to Tuscany, beyond its beauty, is the quality of life it offers. It begins with fresh, delicious produce and the joy of discovering local places where you can buy it.

 

Living in Lucca lets you experience an authentic Tuscan lifestyle, where regional ingredients are an integral part of everyday life. One of the best ways to immerse yourself in the area is discovering the flavors by visiting the places where you can buy local products directly from producers in Lucca. Farms, frantoi, wineries, weekly markets, and bakeries give access to fresh olive oil, seasonal fruits and vegetables, local wines, and even plants or flowers for your home.

 

Shopping this way is more than filling your pantry; it’s a chance to explore the region, meet the people behind the products, and enjoy an experience truly unique to Lucca. Here I’ve prepared my favorite spots for each, so you can start discovering them too.

 

Buy Lucca’s Local Wine

Although Tuscany is best known for the wines of Chianti, Montalcino, and Montepulciano, Lucca has its own treasures to offer. In particular, the Montecarlo area is home to prestigious wineries, such as Tenuta Buonamico. Closer to the city itself, several small producers offer excellent wines that you can taste and purchase on site. One standout is Fattoria Al Dotto, which welcomes visitors in a beautiful space for tastings and sales, showcasing a carefully curated selection of local wines.

 

Purchase the Best Olive Oil in Lucca

One of Lucca’s greatest virtues is the exceptional quality of its olive oils, considered among the best in Tuscany. Whether you visit the frantoi (olive oil mills) in nearby Massarosa, such as Frantoio Massarosa, renowned for its fruity and balanced oils, or Frantoio Marraccini, just a few kilometers from Lucca, you will discover oils of remarkable quality and delicate, nuanced flavors.

 

Lucca’s Weekly Markets for Local Products You Shouldn’t Miss

The weekly markets in Lucca are the perfect opportunity to buy fresh produce from local farmers and connect with both locals and vendors. They are also ideal for discovering the variety of vegetables, fruits, and legumes grown in the province, as well as the seasonal specialties.

• Mercoledì Bio – Piazza San Francesco (Wednesdays): Local producers bring organically grown fruits and vegetables, often accompanied by delicious organic snacks made from seasonal ingredients.
• Mercato Contadino – Foro Boario (Saturdays): Farmers offer a wide range of fresh crops and seasonal products, making it a lively and colorful morning market.
• Campagna Amica – Piazzale Verdi (Thursdays): A smaller market featuring some hidden gems and lesser-known local products worth exploring.

 

Fresh Bread, Focaccia, and Local Specialties

For fresh bread, focaccia, sandwiches, and a tempting variety of bakery treats, Forno Amadeo Giusti is a must-visit in the heart of Lucca. Locals come here for their daily bread to accompany meals. At the same time, visitors flock to try the delicious focaccia, which can be classic or topped with onions, tomatoes, or other seasonal ingredients. And if you have a sweet tooth, don’t miss the cornetti, filled with chocolate, pistachio, or cream; each bite is a small delight.

 

Shop the Best Local Ingredients in the city center

If you want to prepare traditional Lucchese dishes based on legumes or any of your own specialties, Antica Bottega di Prospero is the place to visit for premium ingredients in the city center of Lucca. Here you’ll find high-quality, locally produced legumes, fresh cheeses, preserves, olive oils, and wines, as well as gourmet souvenirs to take home. It’s a must-visit for anyone who appreciates authentic flavors and the best that Lucca has to offer.